CASE STUDIES
Torii Homes

Torii Homes is a modern home search platform that combines technology and exceptional customer service for a personalized and stress-free home buying experience. Torii’s core product offer provides tools that make it easy to personalize your home search, schedule showings, place offers and get expert guidance. 

Not only is Torii Homes self-service, but also offers an array of white glove services to guide customers through a successful closing. Moving onto the social advertising space posed a challenge for Torii as they attempted to convey multiple services across multiple target audiences. Enter Omenky!

CHALLENGE
Effective Marketing

While advertising on social platforms previous to Omneky, Torii homes experienced skyrocketing cost per leads that made them question whether paid advertising was essential to their marketing efforts. On top of that, creative production posed an issue as Torii had not invested in building out in-house creative capabilities up to that point.

    Solution
    Omneky’s AI Technology

    When Torii partnered with Omneky, we quickly went to work tackling the problem. Omneky was able to take advantage of a multi-channel approach through Facebook and Google to properly target prospecting homebuyers in the Massachusetts, New Hampshire, and Northern California areas. Then, through personalized creative, Omneky was able to tap into multiple audiences, transcending age groups and segmentation

    In just minimum duration, we achieved...
    84.9%
    Decrease cost per lead on Facebook
    80.1%
    Decrease cost per lead on Google
    27X
    Increase leads
    In just minimum duration, we achieved...
    84.9%
    Decrease cost per lead on Facebook
    84.9%
    Decrease cost per lead on Google
    27X
    Increase leads
    RESULTS
    What We Achieved

    Through Omneky, Torii Homes was able to:

    • Decrease cost per lead by 84.9% on Facebook
    • Decrease cost per lead by 80.1% on Google
    • Increase leads by over 27x

    Omneky continues to be a strong partner of Torii Homes and its revolutionary goal in the real estate industry.