Publicité IA Insights et Stratégie
Perspectives d'experts sur la publicité IA, la stratégie créative et le marketing de performance par l'équipe Omneky.
5 façons dont les marketeurs peuvent utiliser l’IA pour maximiser la performance de leurs publicités Facebook
Qu’est-ce que le marketing par intelligence artificielle ?
7 façons d’améliorer la performance des publicités d’applications, y compris un cadre de test gratuit
Atténuer les conséquences négatives de l’IA
Most of us have heard horror stories about ‘biased algorithms’ - from those that reject candidates with foreign sounding names to predictive crime AI that disproportionately associate minorities with higher levels of crime.
Comment fonctionne le suivi des publicités Facebook après iOS 14 ?
Now that iOS 14 changes to data tracking have been out for a couple of weeks, Facebook marketers have had time to assess how their campaign performance will likely be impacted.
Omneky rejoint l’initiative Pledge 1%
Omneky is excited to join Pledge 1%'s network of founders, entrepreneurs and companies around the globe that have committed to giving back. We have committed to pledging 1% of our profit, product and time to give back to the community.
The Problems Addressed by the Attention Mechanisms
Comment Facebook Shops transforme le e-commerce
In his announcement last month, Mark Zuckerberg discussed the ways that Facebook was working to help small businesses stay afloat. Early into the pandemic, Facebook
Le virage du marketing vers l’IA
