The difference between buying a stock image versus investing in a platform like DALL-E is significant, said Hikari Senju, founder and CEO of Omneky, an advertising software company that uses AI technology to create personalized digital ads.

Omneky, which has around 100 clients and launched in 2018, uses a combination of AI software that generates both content and copy to make ads that at times feature AI-generated humans such as the ones below.